» Blog Your Way to a Better Business

Blog Your Way to Better BusinessWebinar recap!

Do you ever wonder what impact that blogging can make for your business? This month’s educational webinar for premium members focused on the power of blogging for your business’ online exposure. WeddingWire CMO Sonny Ganguly welcomed new Education Expert Andy Ebon as the host of this session. Andy shared his insights on why blogging matters, how to stand out online, and tips for taking your content efforts to the next level.

Check out these top tips based on common blogging questions:

Interested in starting a blog and wondering what platforms to review? Check out WordPress, blogger, tumblr and typepad and see which suits your business needs and personality best.

Want to take your blog to the next level? Once you start a business blog, be sure to use plug-in and add-ons to make your blog more dynamic and user-friendly. Common helpful updates include SEO optimization, search functionality and blog mobilization.

Want to drive traffic from your blog back to your Storefront? Add your free, customizable WeddingWire widgets to show off your WeddingWire reviews, schedule appointments, add a contact form to your blog and more.

Looking for places to share your blog content? Be sure to promote your blog posts across all your social media accounts. Google+ in particular is a great place to leverage your posts and make them more visible in search. Use popular #hashtags related to the post to boost your exposure further. Also consider adding a blog feed or link on your website, and adding your business blog URL to your WeddingWire Storefront by editing your business details.

For more great tips and additional details, be sure to watch the webinar!

Did you know that all of our past webinars are available in our Education Center for premium Pros to view at any time? Check it out for some great education and inspiration on topics most important to you!

As a spacial content bonus this month, be sure to check out the WeddingWire Summerbook, our interactive magazine that showcases the work of many talented Wedding Pros, shares the latest summer trends and top expert wedding planning tips. Check it out for some content inspiration and share it with your clients!