» Design a Business Card That Gets Noticed

Strong branding is an important part of establishing your business, and gaining recognition!

In an industry where your business revolves around meeting and winning over new clients all the time, and where networking is so critical to gaining word of mouth exposure, a great business card is important, and should convey the overall image of your business!

The color, wording and texture of our business cards have a lot to do with its appeal and its ability to convey your company image.Think about the colors of your logo, your target audience and your service of expertise and work to include these elements in a clean, easy to read way.

Ready to design a business card that gets noticed? Check out these top tips from a recent article on Entrepreneur magazine, and be sure to read the full article for more great business card advice!

Business card design tips:

  1. Use your logo as the basis. Make it the largest element on the card.
  2. Keep it simple. Do not cram too much information on the card.
  3. Do include the essentials — your name, title, company name, address, phone and fax numbers, and email and website addresses.
  4. Make sure the typeface is easily readable.
  5. Stick to one or two colors.

Once you’ve got business cards, make the most of them:

  1. Always give people more than one card (so they can give it to others).
  2. Include your card in all correspondence.
  3. Carry cards with you at all times, in a card case so they’re clean and neat.

» Forget Your Business Cards at Home

How many times have you met someone new that would be a great connection or even a potential client but realize you forgot your business card at home?

Eventually technology may completely eliminate the need for paper business cards. Companies such as CardCloud, Bump, and Hashable aim to do just that by allowing users to share contact information quickly and easily using just their mobile phones.

CardCloud allows you to connect by email address with anyone (regardless of if they also have the app) and share information normally not collected with a traditional business card – including meeting location, social networking information, and a vCard that can be imported into the recipients contacts list. Though CardCloud is currently only available on the iPhone, they reported to being releasing apps for Android and Blackberry very soon.

Check out the video below to see how it works:

To learn more about this upcoming trend, click here.

What do you think – will paper business cards soon become extinct?