This post was written by Leila Lewis of Be Inspired PR. As a business school graduate from Santa Clara University, Leila (Khalil) Lewis’ career began in publishing, where she worked in marketing and editorial roles for business and lifestyle publications. Since transitioning into the wedding business in 2004, Leila has over 10 years of wedding marketing experience under her belt, and is the industry’s go-to for wedding public relations services, brand development and business consulting.
Be Inspired started with just two employees, and over the years we’ve grown into a team of 12 and the majority of my employees have been with me for many years. Through all the growth, I’ve learned that having a quality team is more important than having a large team.
If you follow my tips you can make your smaller team more successful than ever.
- Don’t hire based on resume
With any team, especially smaller ones, you need to be extra picky when hiring new employees. If your team is small, you need hard workers who will thrive in your environment. Their resume may read perfect experience for the position, but if their personality does not fit with the rest of your team, it’s not going to work out. One person who doesn’t fit into the work environment can throw the whole thing off and negatively affect your business. Understand your business’ culture and be specific.
With a smaller team, you are most likely sharing a space with the same people 8 hours a day, 5 days a week. To prevent burnout and frustration with each other, create a company culture based upon respect. There is a time and place to for personal conversations and the more respect within the company, the easier it will be for your employees to understand boundaries.
- Have Company Outings
At Be Inspired PR, we’re all about having fun outings together as a squad. We’ve gone on a whale watching trip, done sweat-dripping work out classes, and most recently had a pool party! It’s a great way to just let loose out of the office and have some fun. But company get-togethers can be in office too! Whether it’s walking to a local favorite restaurant or ordering in, group lunches are the perfect way to strengthen the feeling of being a team.
- Keep it simple
When you have a small team it’s crucial that everyone is clear about their tasks and responsibilities. That way nobody steps on anybody’s toes and there is a clear sense of who is leading what. Of course, there are always opportunities for collaboration, but for everyday tasks it’s more successful to keep things streamlined.
A small team can be just as successful as a big one when managed in the right way. Maintain the respect between your employees, but also treat them well. With a small team, it may seem easier to manage, but it’s crucial that everyone pulls their own weight.