» HOW TO: Conquer Your Fears #1

It’s common for you to have concerns when talking to potential clients and hoping to win their business. Many Wedding Pros may find the pitch of your product or service to be one of the most difficult aspects of your job. Over the next week we will outline 3 top fears – and how to combat them.

1. You will make a negative first impression. 

Especially in the wedding industry, we all know how important a first impression can be. The fear that a negative one could ruin the opportunity for business can be a big one. The best way to fight this fear is by showing credibility to potential clients. Do this through your behavior and appearance as well as in more tangible ways.

  • It’s always a good idea to smile, engage in eye contact, and keep open posture.
  • Show off your past work to give brides the idea that, “if you can do that, you can definitely do what I want!” Give examples and show photos.
  • Share your past client reviews! Hearing from other real brides can help push a client over the edge. If so many people thought you did such a great job, won’t she too?

For more details on this and some other top fears, read the full article.