» Online Tools for the Creative Entrepreneur

Online Tools for the Creative EntrepreneurAs busy wedding and event professionals, you probably don’t have a ton of free time – if any! With everything on your plate, it can be hard to find the time to be creative with your business. Whether you’re looking for emerging trends in the wedding industry, trying to stay up to date with industry leaders or just thinking about new ways to make your customers happy, you need the right tools to access all that information quickly and efficiently.

Many entrepreneurs and small business owners have the same problems; you’re expected to be in-the-know about all aspects of your business, but you rarely have the time to keep up with it all. Luckily for you, there are plenty of online tools and apps to make your life easier!

If you want to be creative but still get everything done, use these online tools to save time!

Trend Tools

Pulse – Use the Pulse app to pull all your favorite news sources into one custom stream. You’ll keep your finger on the “pulse” of what’s going on with your favorite websites, publications and news sources. It’s easy to use on your phone or tablet, so you can quickly look through your stream when you have a few extra minutes on the go.

Pinterest – Your business may already be using Pinterest to add your own business’ images to get more backlinks to your website, but you can also use Pinterest as a quick and easy trend spotting tool! Follow your friends in the industry (or even WeddingWire!) for wedding inspiration, and follow WeddingWireEDU to easily scan trends in the business and tech world.

Data Tools

Google Analytics – If you aren’t already signed up on Google Analytics, it’s time to start. Google Analytics allows you to track traffic on your website and blog and see more information about your visitors, what pages they visit, and how long they stayed on your site. You’ll see which areas are performing well and which areas need improvement so you can increase web traffic and conversions. The best part: it’s free!

SharedCount – Social networks like Facebook and Twitter have insights functions so you’re able to see how your business is doing on that network, but to get a larger picture, try SharedCount. You can enter the URL of a page you’ve shared socially and SharedCount will retrieve statistics for that link across Facebook, Twitter, Google and more. This will help you see how viral your posts or pages are, and ultimately help you decide what is the most popular for your followers.

Time Management Tools

Clients Tab – The Clients tab in premium WeddingWire accounts is full of time-saving tools to help you manage your business. Within the Clients tab you’ll find tools that will help you transition couples from potential client to paying customers all from one place! Manage your inquiries, schedule appointments, create and send digital contracts and more. Having all of these functions in one place means less back and forth, and more time for more clients.

Evernote – The Evernote app allows you to easily take notes and create to-do lists to save you time. You can not only take all your notes and have them readily accessible, but you can also sync other devices with Evernote to make it effortless to search through all your notes across all devices to quickly find what you need and get back to work!

For more online tools to give you faster access to the information you crave, check out our Pinterest board Apps to Make Your Life Easy!