» 2017 WeddingWire Innovations to Help You Connect With Couples

As 2017 comes to a close, we are taking a moment to look back on the new ways WeddingWire helped you reach and connect with more couples this year. Since the vast majority of today’s couples are millennials, we’re continuously working to develop new features and evolve current offerings to help you stand out and get more qualified leads in today’s market. Each innovation was developed with the success of our wedding professionals in mind and the end goal of helping you get noticed and book more couples on WeddingWire.

Here’s a roundup of some of our favorite features from 2017:

Photos in Reviews
Photos are a great way to build credibility and give couples a glimpse of your past work. Clients are now able to add photos along with their review on your WeddingWire Storefront to help you attract future bookings. Get reviews with photos from your clients today by emailing them through the Review Collector tool and using it to track your requests and send automatic reminders.


3D Tours for Venues

Transform the way couples view your venue and make a stunning first impression by providing them with a real life walkthrough of your property right from your WeddingWire Storefront. A 3D Tour lets couples view your property at any time — whether they’re across town or across the globe. Interested in a WeddingWire 3D Tour? The process is easy! Sign up here.

Storefront Highlights
We made it easier for couples to find the top information they’re looking for when searching for wedding professionals in your field by adding Highlights to your Storefront. Potential clients can now easily find key details about your business – including reviews, pricing, and availability – bringing you more qualified leads. Storefront Highlights is currently available for Photographers, Videographers, Venues, Caterers, and Planners. Haven’t seen your Highlights yet? Head to your Storefront to check them out!

WeddingWire Rewards
Designed to give couples even more of a reason to contact your business, this program rewards couples for contacting and booking you on WeddingWire! Couples can earn $25 for every vendor they contact and hire through the WeddingWire website – up to $300. Learn more about how WeddingWire Rewards works and why your participation in the program is important.


Updated Pricing Display

When you upload a Pricing PDF to your WeddingWire Storefront it now displays with a preview image alongside your other pricing details, making it easier for couples to find supplemental information about your products, services, and packages you offer. Additionally, venues now have the option to include Interactive Pricing on their Storefront. This new feature is designed to help set couples’ expectations about price by using your past wedding data to create a range of what couples can expect to pay based on their event details, like guest count and date. Watch this quick video to see how it works or log into your WeddingWire account to get started.


We look forward to continued innovation and finding new ways to help you connect with more couples and grow your business in 2018!