Photo by @Kensingtonroyal
This article was written by Education Expert, Meghan Ely, OFD Consulting
The fascinator has been tucked away, lime green suit sent to the cleaners and the last of the lemon elderberry wedding cake crumbs swept up. Prince Harry and Meghan Markle are now officially the Duke and Duchess of Sussex. So, is this where the conversation ends?
Quite the opposite- it’s just the beginning. The Meghan Markle effect, which has caused many of us to question whether we too should embrace berets, is officially impacting what your clients will be requesting for this year and beyond.
So what do we anticipate being the next big asks?
Personalization on a new level
The desire to customize wedding day details is certainly not a new notion but the bar was raised considerably as soon as it was revealed that Prince Harry handpicked blooms for his bride’s bouquet. While couples will still want to put their stamp on the décor, menu and entertainment, expect brides and grooms to take their requests to a whole new level. Want to stay ahead of the curve? Brainstorm bespoke services and/or products with your team that can be offered from the onset.
All hail the boat neck
Meghan’s dress choice was certainly a polarizing one- it drew as many happy sighs as it did head scratches. But one thing is for sure- the neckline is a welcome change from the strapless gowns’ ongoing campaign for world domination. Better yet- it can be incorporated into nearly every season- unlike the sleeves and thicker fabric that also made up the gown.
If one thing was for sure, Prince Harry and Meghan wanted to celebrate with as many local elements as possible, which was evident from the florist selection to the reception menu. Be prepared for couples to officially be inspired, finding new ways to bring regional flavor to their party.
Black and white is the new… black?
Within moments of the engagement announcement last November, royal wedding enthusiasts have been watching Kensington Palace’s Instagram like a hawk, waiting with baited breath for photographs of the happy couple. The real winners this royal wedding season? The dramatic black and white images released by the Prince Harry and Meghan, as evident by the swoons heard around the world. With that, expect an uptick in the number of couples requesting more black and white photography.
No wedding party? No problem
The industry and media alike were abuzz once it was revealed that Meghan Markle would not be having a bevy of bridesmaids, or Maid-of-Honor for that matter, joining her down the aisle. This detail was quickly forgotten as soon as her veil floated down the aisle thanks to a handful of the cutest (and luckiest?) teeny tiny wedding attendants you ever did see. So can a couple survive without an extensive wedding party to do their bidding? Absolutely. Will brides and grooms catch on this year? We can only hope.
Rules were made to be broken
Nothing drew a bigger gasp then when Meghan’s father Thomas Markle announced (officially officially) that he was no longer walking his daughter down the aisle. Would she ask William? Prince Charles? Her mom? Even better- Meghan decided to walk her own self down the aisle save for a few moments with her future father-in-law just before she arrived at the altar.
Even the most modern couples will question breaking tradition but the hope this season is that they will be inspired to break rules and do it their own way. After all, Meghan Markle broke hundreds of years of tradition in St. George’s Castle, and we’re all still standing.
Meghan Ely is the owner of wedding marketing and wedding PR firm OFD Consulting, which specializes in getting wedding professionals their brides. She is a highly sought after industry speaker and serves as a Public Relations adjunct professor for Virginia Commonwealth University, specializing in PW writing and brand promotion.