Last week, Pinterest introduced business accounts and tools—a new set of resources designed specifically for businesses.
Now, companies can create business specific accounts by signing up with a company name, versus first and last name only registration. Once you register your business, you can also verify your website, a process we outlined in a previous post. Once your website has been verified, you will receive a verification badge on your business Pinterest page. If you are already using Pinterest for your business, good news! Existing accounts on Pinterest can be easily converted by following the steps on the business site.
This is a great way for you to keep you personal Pinterest account and business account separate, as well as a way to gain transparency for your business. During sign up, Pinterest makes it easy for you to add “Pin it” and “Follow” buttons onto your websites and blogs, to gain more followers and traffic on Pinterest.
Interested in learning more about this new announcement? For more information about the accounts, how to transfer your personal page to a business page, and how to take advantage of the tools directly from Pinterest!