|This post was written by Sonny Ganguly, CMO of WeddingWire, you can follow him on Twitter @sonnyg. A full version of this article is available in the Education Center. Sonny leads WeddingWire’s marketing strategy, customer acquisition, and business development.
We have just begun to touch the surface of what location data can do to improve our lives. Popular location based network Foursquare allows its users to share where they have been and see nearby deals. In the future, with the help of our mobile devices, we will be able to use our location to get better information.
So when you search for a restaurant on your phone, it will automatically pull back the best new places around you. Or if you land in London, you’ll be able to instantly get local maps and info to make your trip better. You’ll no longer need to clip coupons either. When you walk into Best Buy, you’ll be able to receive the current coupons for that particular location directly on your phone!
Want to get your business in on the action? Learn how to add deals to Foursquare here.