» Ultimate Twitter Toolbox

hootsuite1 Searching for an easier way to manage your business Twitter account (s)?  Here at WeddingWire we are big fans of HootSuite.  HootSuite is a great Twitter toolbox, in which you can manage multiple Twitter profiles, add numerous editors, track your success and even schedule tweets in advance – all from one easy-to-use interface.  It’s a great way to stay on top of your Twitter accounts, allow multiple staff members to contribute as editors, and stay up-to-date on your tweets even on your busiest days.  When using Twitter for a business, it’s important to see what captures the interest of your followers.  In using the HootSuite ow.ly URL shortener, you can track click-throughs on your tweeted links, which will help you monitor messages and see which capture the interest of your followers.

Sign-up is simple.  Create your free HootSuite account, add a profile for each Twitter account you have, and start managing.

And that’s not all…HootSuite offers users the option to add the HootSuite Hootlet to your bookmark toolbar so that you can quickly tweet the pages you are browsing.   When using the Hootlet, the page title, the name of the site, and the ow.ly shortened link is automatically created in a pop-up window for you.  From here you can submit the tweet or schedule it for later.   Its features like this that really help simplify the overall Twitter process!


Visit www.HootSuite.com today to get started!

» Keeping Up With The Jones’

twitter-previewStaying up-to-date with business and marketing trends is critical to any company, but especially in an industry like weddings where most marketing happens online these days.  But information doesn’t just fall from the sky, it means we have to do some homework.  Finding time to learn something new everyday might not fit into your schedule, but carving out an hour or so a few days a week should be a priority, after all your clients expect you stay current with today’s trends.

Keeping current with wedding trends is probably easy as you know where and how to find that information, but what about search engine marketing trends?  Or Search Engine Optimization tactics?  Or web design best practices?

To start, you’ll need a RSS reader account.  I’ll suggest using Google Reader as it’s free and easy to setup.  Below are a few of the websites I follow regularly:

Continue reading